Campinas, Brazil

General Manager

02/2011 – 04/2016

Fernandes Naday Arte Contemporanea

Art gallery located at the heart of Campinas, SP – an important Latin American academic and tech hot spot.

Over the time it was open we produced over 30 exhibitions and cultural events.

While operating, it represented and commercialised local to internationally renowned artists.

Creative management

  • Development and implementation of a bespoke Art Gallery Management System
  • Managed the creation of the database compiling clients and sales, available artworks, artist’s profiles and support material, events and suppliers

For the public advantage

  • Successfully managed the relationships with curators, fine art printers, framing, shipping and creative agencies
  • Established institutional and commercial partnerships with museums, universities, and corporations (Hotels, Architecture Studios, Photography industry, …)
  • Created opportunities for both new and accomplished artists

360 Mkt & Comms

  • Worked as the main art dealer and advisor based on the market trends
  • Managed the production and promotion of events and art exhibitions (staff, media, overall visitor experience)

Achievements

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